Public Relations

Fame, Fate And Forbes: How I Inadvertently Used The Internet To Further My Career

Fame, Fate And Forbes: How I Inadvertently Used The Internet To Further My Career

How a simple online comment lead to a great career moment.

How a Pizza Order Reminded me to Listen

How a Pizza Order Reminded me to Listen

There is no great gift for the customer than listening.

The Power of Help

The Power of Help

Being the first generation of kids to grow up with the Internet, I view connecting with people in a different way than my parents. I remember meeting new people in AOL Instant Messenger, Napster, or Myspace in middle school ( to this day, I’m good friends with some people who I originally met as a stranger […]

“…Don’t Take it Personally, and Have Some Wine!”

“…Don’t Take it Personally, and Have Some Wine!”

  “…just shake it off, don’t take it personally, and have some wine!” That was the  tip given to me by a social media manager, and long time friend, Tiffany. A few hours earlier, Tiffany had encountered her first major social media crisis, and I naturally couldn’t help but quiz her on it after it was […]

What Should Skittles Do: The Case of Unwanted Free PR

What Should Skittles Do: The Case of Unwanted Free PR

Unless you’ve been completely disconnected from the news for the last few weeks, there’s no escaping the news about Trayvon Martin. As tensions flare and the story is pieced together, two companies have had their name attached to the tragedy: Skittles and Arizona Ice Tea.  Even the earliest news articles had mentioned that Trayvon was walking back home […]

Welcome to A Brave New World…

Welcome to A Brave New World…

Five years ago we didn’t have smartphones. Seven years ago we didn’t have Youtube. Nine years ago we didn’t have Facebook. Twenty years ago, no one used the internet to reach out to consumers. Every year, our society moves at an accelerated rate towards connectivity. The old ways of doing business and interacting with customers are […]